Also: Advocacy Resources
The M Word
Marketing to Culturally Diverse Communities: A presentation at OLA/WLA
joint conference by Yolanda Cuesta and Gail McGovern, April, 2002.
Articles: A selection of free marketing articles, chosen by Ilise
Benun, author of The Art of Self-Promotion.
Librarian Marketing Campaign
Library Services (MLS) Newsletter: MLS will provide information professionals in all types of libraries with specific ideas for marketing their services. You'll find numerous suggestions for planning programs, making money, increasing business, and proving your value to your administrator.
Library Marketing Council: A cooperative venture of four library associations in Colorado,
who are committed to promoting and marketing what information professionals do.
Your Library: ALA's Campaign for America's Libraries
Yourself in the Library (Gale) (Spanish
Support Materials (Gale)
Marketing for Academic and Research Libraries: These materials are
intended to serve academic and research librarians, library leaders
and administrators (in community college, college, university,
research or special library settings) who are searching for a tool set
and a process to help them create a marketing plan and promotional
campaign for their library.
Cooperative Services are now being managed by Infolink.
Please contact them with questions or requests for service.
It has been a
sincere pleasure serving you!
If you need to contact us regarding SJRLC business after
8/27/10 please call 856-575-1390 or email Karen Hyman at
or Peter Bromberg at